Михаил Елфимов об интерфейсах

Есть такой сайт bokardo.com (Social Web Design), статьи там пишет Joshua Porter. Довольно интересные заметки. Например:
A Social Revolution by Modeling Human Behavior

<...> the most innovative software doesn’t give humans something new to do, it models something we already do better. <...>The innovation in these applications is not that they let us do something new, but that they allow us to do what we already do better, more often, in more places, and more quickly. It’s in how they model human behavior. Some aggregate selfish human activities, like Del.icio.us does with bookmarking and Google Search does with links. Some aggregate public human activities, like Amazon does with reviews. Some simply give tools to communicate more efficiently, like Skype does.

Community Building isn’t about Features

Now THAT says something about building a community. It’s not about features, it’s about human-to-human interaction and being part of a group. That, to me, is the implicit lesson here…Flickr doesn’t see community building as a feature set, they see it as interpersonal communication.

Common Pitfalls of Building Social Web Applications and How to Avoid Them (part 1)

1) Underestimating The Cold Start Problem
2) Focusing on Too Many Things
3) Lack of Sustained Execution
4) Pointing the Finger when Missteps Happen

Common Pitfalls of Building Social Web Applications and How to Avoid Them (part 2)

5) Not Appointing a Full-time Community Manager
6) Not Building Archived Knowledge
7) An Over-Focus on Social Value

Common Pitfalls of Building Social Web Applications and How to Avoid Them (part 3)

8) Not Enabling Recommendations
9) Failing to Set a Good Example
10) Failure to See the Larger War
11) No Business Plan other than to Grow